Leverage 3rd party valuations to generate leads and remove friction from the trade conversation.

Connect with in-market shoppers by providing estimated trade-in values to customers in exchange for the opportunity to contact them to about a potential trade-in. In a world where we give-to-get, convert website traffic into valid leads by offering transparency and building trust.

Remove the "friction" from the sometimes-uneasy trade-in conversation by leveraging 3rd party values to level the playing field.

Industry leading J.D. Power Data

Integrating the BoatValuator® Trade-In tool elevates your website's credibility. By delivering instant, estimated values and harnessing the renowned J.D. Power brand, you can boost the volume of trade-in quote requests, ultimately resulting in heightened boat acquisitions and sales.

 


MORE LEADS = MORE SALES

More leads equals more boat sales. Average dealer acquires or sells 2-4 extra boats per month by using BoatValuator - the leading valuation lead generation solution.


ESTIMATED VALUES

Our BoatValuator® solution provides a 3rd party estimated trade-in value. Remove friction from the trade-in conversation.


KEEP VISITORS ON YOUR SITE

Keep visitors on your boat dealer website. Customers obtain a value without leaving your website.


EASY INTEGRATION

Easy integration to your website. We work with the top Website, CRM adn DMS providers.

Frequently Asked Questions

 

How long does it take to install?

This depends on your website vendor. We'll provide your website vendor everything they need to install this within 24 hours. Typically takes 1-5 days for website providers to install.

 

Do you provide any graphics to promote the tool?

Yes, we will provide assets and images that will be installed on your website to help you promote the tool.

 

Do you have reporting?

Yes, you will receive a monthly summary of leads received with billing.

 

How many leads can I expect to receive?

This varies from dealer to dealer. Some dealers receive 20 per month and we have some that get over 200 without promoting the tool. A lot depends on your website traffic and how well you promote the tool. At this price point you should only need to make 1-2 sales each year to pay for the service. Our average dealer makes 1-4 additional sales per month.

 

Why I want to show a consumer a price upfront?

It is all about capturing the lead. 90% of consumers don't fill out traditional trade-in forms so you are missing out on A LOT of leads. Instead of consumers leaving your website to find values elsewhere, you can keep them on your website and collect the lead.

 

What if I don't agree with the value?

Throughout the process we inform consumers that these values are estimates only and you need to bring your vehicle in to get a firm offer. Even if you can't offer the consumer the book value when you see the vehicle, we prepare them ahead of time that there are many factors that influence the values.

 

Do we have to sign an long term agreement?

No. We hate long-term agreements just like you do. Our service is month-to-month with a 30 day cancellation notice required.

 

How can we generate even more leads using this tool?

Targeted advertising and social media are a couple of great ways to promote BoatValuator®. An overview of best practices will be provided during the onboarding process.

Ready to learn more about how leveraging BoatValuator® can help you generate more leads, remove the friction from the trade-in conversation? 

Contact us to learn how to acquire quality pre-owned inventory and sell more boats.